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The Concept Paper vs. Letter of Inquiry
Traditionally the Letter of Inquiry is the accepted form of introducing your mission and programs to a Foundation. Although the LOI remains a standard within the philanthropic community, non-profits might consider an alternative approach.
As the field contracts and organizations are having a harder time getting their messages heard, the Concept Paper might be a more successful way of communicating your identity and values, and ultimately building the relationship that needs to be in place in order for a request to be successful. The benefit of a concept paper is that the communication does not begin with a request for money (which typically will be turned down), but instead a discussion of your vision and the underlying values driving your mission and programs.
Program officers are increasingly citing the concept paper as a preferred method of introduction, as the 'relationship' between grantmaker and grantseeker takes greater precedence in the world of philanthropy.
Like the LOI, the Concept Paper is no more than 2 or 3 pages. It outlines the key 'concepts' of a new program or initiative,-- the themes, goals, activities, outcomes and values driving the initiative. Along with the narrative is a breakdown of expenses for the project and a timeline, if necessary. Ideally, after submitting a Concept Paper a conversation will take place with a funder, and ultimately the beginning of a long and fruitful partnership.